Our Blog

Stories, tips, and updates from Salt of the Earth. Discover the natural way to stay fresh.

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Empty Salt of the Earth natural deodorant exhibition stand F20 at Natural Beauty Expo before setup, showing the white shell scheme booth with blue branded header panels.

14 May 2025·1 min read

Salt of the Earth Natural Deodorant Showcase: Highlights from NOPE 2025

We've just returned from the bustling Natural & Organic Products Europe (NOPEX) show where our complete range of natural deodorants attracted enthusiastic visitors. Our newly acquired B Corp Certification and King's Award for Enterprise were hot topics, while our extensive range of formats—from Classic Crystal to refillable sprays and plastic-saving pouches—surprised even longtime fans. Discover what makes our COSMOS Natural certified deodorants stand out in the crowded natural product market.

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Thomas Laird

13 May 2025·1 min read

Rediscovering Salt of the Earth (Spoiler Alert: We're Kind of a Big Deal)

Natural deodorants made in the UK with 100% natural-origin ingredients. COSMOS certified, Vegan Society approved & refreshingly simple.

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Jade Dawes

Salt of the Earth completed exhibition stand at NOPE 2025, featuring cardboard display panels, our sniff station, product shelving, certification logos, and 100% natural origin messaging alongside our B Corp certification.

12 May 2025·1 min read

Behind the Scenes: Setting Up Our Stand at NOPE 2025

Take a peek behind the curtain as our team sets up our stand at Natural & Organic Products Europe 2025. From cardboard displays showcasing our refillable pouches to a last-minute dash for forgotten bestsellers, it's all in a day's work for our COSMOS Natural certified, family-run deodorant brand.

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Thomas Laird

9 May 2025·1 min read

Leaping Bunny Approved - Isn’t Just a Claim, It’s a Commitment!

Not all cruelty-free claims are equal. Discover why Salt of the Earth chose Leaping Bunny approval—the globally recognised gold standard that goes beyond legal requirements with independent audits, supply chain verification, and absolute transparency.

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Lucy Whittlestone

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Amber & Sandalwood Natural Deodorant Spray 100ML

Step into warmth with Amber & Sandalwood – a rich and grounding fragrance that balances smooth amber tones with deep, woody sandalwood. Earthy yet refined, it’s a sophisticated choice for those who enjoy a scent with a little depth. This spray is also refillable, so you can top it up again and again with our 300ml Refill Pouches or 500ml Refill Bottles – cutting down packaging while keeping your favourite fragrance within reach. Features and Benefits:✅ 100% Natural Origin Ingredients – With soothing aloe vera.✅ Approved by the Vegan Society and Leaping Bunny.✅ COSMOS Natural Certified – Meets strict natural origin standards.

£7.49

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Crystal Deodorant Classic

For over 20 years, our Classic Crystal Deodorant has been a trusted choice, helping customers feel fresh and protected day after day. Crafted from pure mineral salt, it remains a simple and effective option for modern skincare. Just One Ingredient - This alum stone is crafted from only potassium alum, a naturally occurring mineral salt. This crystal deodorant sits lightly on the skin creating a protective layer that helps to effectively neutralise the growth of odour-causing bacteria without clogging pores.

£6.49

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Crystal Travel Deodorant

Introducing our travel-size Crystal Deodorant Stone, perfect for your holiday adventures. Its compact design ensures you'll never struggle for space in your wash bag again. Just like our Crystal Classic, this mini marvel is crafted from pure natural mineral salts, helping to protect against body odour wherever you go. With its slow-dissolving formula, it can last for months with regular use—a great space-saving addition to your travel essentials, helping you stay fresh on the go.

£4.49

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6 May 2025·1 min read

Salt of the Earth Receives Prestigious King's Award for Enterprise 2025, International Trade

Salt of the Earth has earned the King’s Awards for Enterprise 2025 (International Trade) after 137 % export growth—discover how our family‑run natural deodorant brand went global.

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Thomas Laird

Salt of the Earth Ocean & Coconut refillable spray deodorant wearing a party hat with confetti and party blower, celebrating National Deodorant Day with the text ‘Happy National Deodorant Day! Another Year Fresher

29 April 2025·1 min read

Happy Deodorant Day – We Completely Forgot About It!

As on of the UK's leading natural deodorant brand, we completely forgot about Deodorant Day! Join our belated celebration of the products we've spent 30 years perfecting.

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Thomas Laird

29 April 2025·1 min read

How to use Salt of the Earth's Refillable Roll-On

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Jade Dawes

Salt of the Earth Oud & Bergamot roll-on deodorant refill pouch with natural ingredients like lime, bergamot, and cedarwood, promoting 85% less plastic use compared to three roll-ons.

25 April 2025·1 min read

Splash, Pour, Refill, Repeat! Salt of the Earth's Game-Changing Refill Pouches Are Here!

Topping up your favourite Salt of the Earth deodorant just got easier. Our new refill pouches are simple to use, great value, and designed to keep you feeling fresh day after day.

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Jade Dawes

22 April 2025·1 min read

Happy Earth Day with Salt of the Earth Natural Deodorants

Happy Earth Day with Salt of the Earth! Discover how our 100% natural origin deodorants, certified by COSMOS Natural, offer effective protection while innovating with refillable packaging options. Learn about our family-run business journey and the certifications that verify our commitment to natural formulations.

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Thomas Laird

21 April 2025·1 min read

What COSMOS Natural Certification Really Means

Wondering what COSMOS Natural really means? Discover how our certified deodorants meet strict standards for natural ingredients and sustainability.

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Jade Dawes

Thomas Laird, MD of Salt of the Earth, holding Ocean & Coconut natural deodorant spray at the end of production line

20 April 2025·1 min read

Salt of the Earth Natural Deodorant Featured on Channel 4's "What's the Big Deal"

Salt of the Earth featured on Channel 4's consumer show 'What's the Big Deal'! Our MD Thomas Laird shared natural deodorant expertise while Natalie Cassidy visited our factory.

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Thomas Laird

17 April 2025·1 min read

Something New is Coming..

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