13 May 2025

Rediscovering Salt of the Earth (Spoiler Alert: We're Kind of a Big Deal)

By Jade Dawes

Tired of deodorants with long lists of ingredients? Us too! That's why we created Salt of the Earth – effective natural deodorants with ingredients you can understand.

Let's get reacquainted, shall we? Think of this as our second first date – but don't worry, we already know our products perform.

The Family Behind the Freshness

Picture this: an independent, family-run UK business passionate about natural deodorants. We're not some faceless corporation – we're real people who genuinely get excited about creating effective natural alternatives (yes, we're aware how that sounds at dinner parties).

We've spent years developing formulas with carefully selected natural-origin ingredients. (Our deodorants are for external use only, as our lawyers insist we mention.)

What Makes Us Different? Glad You Asked!

100% Natural-Origin Ingredients

We've all seen products with ingredient lists that include chemicals you can't pronounce. That's not us.

Our UK-manufactured deodorants contain 100% natural-origin ingredients, and we've got the COSMOS Natural certification to verify this claim. We didn't just add one natural ingredient – our entire formula meets COSMOS standards!

A Different Approach to Odour Protection

Conventional antiperspirants work by reducing sweat. Our approach? We focus on the bacteria that can cause odour when they interact with sweat.

Our natural minerals help create conditions that inhibit odour-causing bacteria while allowing your body to function naturally.

Independently Certified

Each of our products is:

COSMOS Natural certified by the Soil Association – verifying our natural-origin ingredients and processes
Vegan Society approved – confirming no animal ingredients or testing
Leaping Bunny approved – meeting the gold standard for cruelty-free cosmetics

Try This Product

Ocean & Coconut Natural Roll-On Deodorant

Introducing Salt of the Earth's Ocean & Coconut Deodorant Roll-On, a fresh blend of oceanic notes with hints of melon, citrus, and coconut. Crafted with 100% natural origin ingredients, including soothing aloe vera, it helps to protect against body odour. Comfortably Dry. Naturally Fresh - Potassium Alum offers a mild astringent feel for drier underarms, while Sodium Lactate helps absorb moisture. A soft parfum harmonises with your natural scent for a fresher aroma. Please be aware this is not part of our refillable range! Ingredients: Aqua, Potassium Alum, Magnesium Chloride, Glycerine, Propanediol, Triethyl Citrate, Aloe Barbadensis Leaf Juice**, Polyglyceryl-10-Laurate, Xanthan Gum, Fragrance (Parfum)*, Sodium Bicarbonate, Galactoarabinan, Sodium Anisate, Citric acid. *Benzyl Salicylate, *Amyl Cinnamal, *Geraniol, *Linalool, *Coumarin, *Citronellol, Limonene, Eugenol, Citral, Cinnamyl Alcohol, Farnesol. *From natural botanical extracts and essential oils. **Organically grown. How To Use: Apply to clean dry underarms. Size: 75ml Format: Roll On Deodorant Manufactured in: UK

£6.99

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These certifications represent standards we must meet, with regular inspections to verify our compliance.

Our Deodorant Range: Options for Different Preferences

Because everyone has different needs, we've created various options:

Crystal Deodorants: Mineral salt-based protection for those who prefer fragrance-free options.

Sprays: Quick-drying formulas with natural fragrances for a refreshing feel.

Roll-Ons: Smooth application designed to minimize residue on skin and clothing.

Sticks: Solid protection with fragrances derived from essential oils.

Balms: Nourishing formulas.

And for those looking to reduce packaging waste, we offer refillable options for several products in our range.

57 Awards and Counting

We're proud that our deodorants have won 57 awards! These awards come from independent experts who evaluate products based on performance and quality.

Each award represents recognition from beauty professionals who've tested numerous products and found ours to meet their standards.

Switching to Natural Deodorant: What to Expect

When transitioning to natural deodorant, you might notice some changes:

An adjustment period – If you've been using aluminum-based antiperspirants, your body might need 1-2 weeks to adjust to a different type of product.
Natural perspiration – Our products don't block sweat, which is a normal bodily function. Instead, they focus on managing odour.
Finding your match – Everyone's body chemistry is different. If one formula doesn't work perfectly for you, another in our range might be more suitable.

Join Our Community

When you choose Salt of the Earth, you're joining thousands of people who appreciate natural deodorants that perform.

We love hearing your experiences with our products! Whether you've tried them during exercise, at work, or for special occasions, we're interested in your feedback.

Ready to Try Something Different?

Whether you're new to natural deodorants or looking for a different option, we've developed products to meet various needs and preferences.

Browse our collections to find which might work best for you.

Salt of the Earth natural deodorants (apart from our crystals) are made in the UK and certified COSMOS Natural by the Soil Association. Our products are approved by the Vegan Society and Cruelty Free International's Leaping Bunny programme, confirming they're 100% vegan and never tested on animals.

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