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Our Blog

Stories, tips, and updates from Salt of the Earth. Discover the natural way to stay fresh.

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Holland & Barrett's new Cardiff Experience Store featuring a free sample stand near the deodorant section where Salt of the Earth natural deodorants are displayed
3 April 2025·4 min read

A Day in Cardiff: Connecting with Customers at Holland & Barrett's New Experience Store

Our Head of Sales Emilie recently visited Holland & Barrett's new Experience Store in Cardiff, connecting with customers and showcasing our refillable natural deodorants.

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Thomas Laird
BREAKING: New Caffeinated Deodorant Gives Your Armpits a Double Espresso Shot
1 April 2025·2 min read

BREAKING: New Caffeinated Deodorant Gives Your Armpits a Double Espresso Shot

BREAKING: Our new caffeinated deodorant gives your pits a double espresso shot! Just kidding. It’s April Fools. But our real deodorants? 100% natural.

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Jade Dawes
Why We’re Swooning Over Clary Sage & Mint..
29 March 2025·3 min read

Why We’re Swooning Over Clary Sage & Mint..

Fresh, crisp, and quietly powerful—discover our Clary Sage & Mint scent, made with COSMOS Natural ingredients and designed to work with you, all day long.

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Jade Dawes
Our Cosmoprof Adventure: Salt of the Earth's First European Show
22 March 2025·4 min read

Our Cosmoprof Adventure: Salt of the Earth's First European Show

Our journey to Cosmoprof Worldwide Bologna marked Salt of the Earth's first European trade show appearance. Despite bus strikes, power outages, and sore feet, we connected with visitors from around the world who loved our refillable natural deodorants, diverse fragrances, and 100% natural ingredients. Join us as we share highlights from this unforgettable Italian adventure!

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Thomas Laird
B Corp Certification logo for Crystal Spring Consumer Division Ltd, makers of Salt of the Earth natural deodorants
17 March 2025·3 min read

Salt of the Earth Achieves B Corp Certification: Another Step in Our Commitment to People and Planet

We are thrilled to announce that our company, Crystal Spring Consumer Division Ltd, creators of the Salt of the Earth brand, has officially joined the global community of Certified B Corporations! As of last Monday, we received our certification with a score of 81.8, adding another meaningful credential to our commitment to responsible business practices.

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Thomas Laird
The OG of Natural Freshness: Meet the Classic Deodorant Crystal! 🌿💎
14 March 2025·3 min read

The OG of Natural Freshness: Meet the Classic Deodorant Crystal! 🌿💎

💎 The OG of natural freshness! Since 1993, our Classic Deodorant Crystal has kept pits fresh with 100% natural mineral salt—simple, effective, and long-lasting! 🌿

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Jade Dawes
Salt of the Earth Makes Its Debut at Cosmoprof Worldwide Bologna 2025
10 March 2025·5 min read

Salt of the Earth Makes Its Debut at Cosmoprof Worldwide Bologna 2025

Visit us at Cosmoprof Bologna 2025, Hall 22, Stand A1. Discover our COSMOS Natural certified deodorants and be first to see our exciting new product launch!

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Thomas Laird
Celebrating One Year of Clary Sage & Mint – And the Women Who Inspire Us! 🌿💜
8 March 2025·3 min read

Celebrating One Year of Clary Sage & Mint – And the Women Who Inspire Us! 🌿💜

🌿 Celebrating one year of Clary Sage & Mint—our fresh, herbal favourite! 💜 And on International Women’s Day, we honour the inspiring women in our lives. ✨

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Jade Dawes
Meet March’s Fragrance of the Month – Clary Sage & Mint! 🌿
4 March 2025·2 min read

Meet March’s Fragrance of the Month – Clary Sage & Mint! 🌿

Spring is here—time for a refresh! 🌿 Meet Clary Sage & Mint, our Fragrance of the Month: herbal, minty, and oh-so-fresh. Ready to switch things up? 💚

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Jade Dawes
Double Win at the Veggie Awards 2024!
27 February 2025·3 min read

Double Win at the Veggie Awards 2024!

Double win at the Veggie Awards 2024! 🏆 Gold for Clary Sage & Mint Roll-On, Bronze for Unscented Spray. Natural, refillable, and COSMOS-certified! 🌱

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Jade Dawes
Ingredient Spotlight: What Makes Shea Butter So Special for Your Skin?
24 February 2025·4 min read

Ingredient Spotlight: What Makes Shea Butter So Special for Your Skin?

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Jade Dawes
Are Natural Deodorants Right for You? Here’s What to Know! 🌿
17 February 2025·2 min read

Are Natural Deodorants Right for You? Here’s What to Know! 🌿

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Jade Dawes
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