Our Blog
Stories, tips, and updates from Salt of the Earth. Discover the natural way to stay fresh.
·1 min read
Happy World Refill Day!
Every Salt of the Earth refillable spray, roll-on and stick is designed to be refilled — with the exact same COSMOS Natural certified formula, 100% natural origin ingredients. We're still family-owned and fully independent, launching refill systems back in 2013.
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Roselle Peck
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Holland & Barrett Wellness Day Sale: Get up to 40% off Salt of the Earth natural deodorants
Shop Salt of the Earth at the Holland & Barrett Wellness Day Sale (13–16 May) and save up to 40% on award-winning COSMOS Natural certified deodorants, refillable roll-ons, sprays and crystal deodorants. Limited time only.
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Roselle Peck
·1 min read
We've won The King's Award for Enterprise: Sustainable Development 2026 | Our Second King's Award
We've been awarded The King's Award for Enterprise for Sustainable Development 2026. Two King's Awards in two years for a small family business in Hampshire feels surreal, and we don't take it lightly. Here's what we put forward and why it matters.
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Thomas Laird
·1 min read
Salt of the Earth Returns to Cosmoprof Worldwide Bologna 2026
We're heading back to Bologna! Visit Salt of the Earth at Cosmoprof Worldwide Bologna 2026 — Hall 22, Stand A1 in the UK Pavilion, 26-28 March — to discover our award-winning range of certified natural deodorants.
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Thomas Laird
Amber & Sandalwood Natural Deodorant Spray 100ML
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Your Perfect Deodorant Match This Valentine's Day
Looking for a love that lasts? Meet the natural deodorant duo your armpits deserve. Refillable, vegan, and totally swoon-worthy.
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Jade Dawes
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Salt of the Earth Receives King's Award for Enterprise
It's not every day a deodorant company receives Royal recognition. On 14th October 2025, His Majesty's Lord-Lieutenant presented Salt of the Earth with the King's Award for Enterprise – International Trade at our Chandlers Ford factory. The award recognises 137% international sales growth, exporting our certified natural deodorants to 35 countries. From home-based start-up to COSMOS Natural and B Corp certified manufacturer – this belongs to everyone who chose natural.
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Roselle Peck
·1 min read
We're Backing the Solent Amazons – Let's Talk About Women's Sport
We're proud to sponsor the Solent Amazons Women's Ice Hockey Club. The south coast's only women's ice hockey team shares our values of hard work, authenticity, and community impact. Supporting women's sport matters.
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Thomas Laird
·1 min read
Trick or Treat Your Pits: SUPERnatural Deodorants for Halloween (and Beyond)
Go SUPERnatural this Halloween with our frighteningly fresh Sage & Mint spray and scream-worthy Strawberry roll-on - naturally effective all day long.
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Thomas Laird
Crystal Deodorant Classic
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Should You Be Using an Antibacterial Deodorant?
If you have spent the last few months with a bottle of hand sanitiser in your bag (and car, desk drawer, bathroom cupboard and bedside cabinet!), you’ll be pleased to learn that hand gel isn’t the only toiletries product that’s been protecting your body from bacteria.
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Smart Marketing
·1 min read
🧊 The Crystal That Keeps Things Cool (and Clean)
Discover our plastic-free, unscented deodorant crystal – made from one natural mineral. A simple, low-waste swap perfect for Plastic Free July and beyond.
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Jade Dawes
·1 min read
Meet Our AI‑Generated Cuddly Characters: Jumping on the Jellycat Trend
We spotted the whole Jellycat trend doing the rounds and thought, "What would our deodorants look like as cuddly characters?" So we fed our product range into AI and out popped these ridiculously charming little things. Meet Crystal Classic with that "Unscented" badge, Lavender & Vanilla Balm with perfect rosy cheeks, fresh-faced Melon & Cucumber Stick, seaside-vibes Ocean & Coconut Spray, and sophisticated Oud & Bergamot Roll-On. Each one perfectly captures the personality of our natural deodorant formats.
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Thomas Laird
·1 min read
Collaboration Over Competition: When Natural Deodorant Brands Unite
This National Deodorant Day, we welcomed Brett Sanders from The Natural Deodorant Co. to our Hampshire warehouse. As fellow UK family businesses in the natural deodorant space, our meeting highlighted an important principle: there's room for all of us in the natural personal care movement. Read about how we're supporting each other through warehouse upgrades, sharing resources, and working together to help more people discover the benefits of natural deodorants.
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Thomas Laird
Crystal Travel Deodorant
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