From Hampshire to Dubai: Salt of the Earth Leads Sustainable Innovation at Retail Summit 2024
By Jade Dawes

Oh, Dubai! The city's sky-high ambitions match our own at Salt of the Earth as we excitedly unpack the details from our participation in the Retail Summit 2024. Held in this captivating city within the GCC, it wasn’t just about displaying our exceptional range of natural deodorants—it was an opportunity to stand proud as representatives of British innovation, with commendable support from the Department for Business and Trade (DBT).
Global Ambitions Galore
As pioneers in the UK's natural deodorant market, now reaching 35 countries, the Retail Summit served as a perfect platform to expand our reach into international markets that are keen on eco-conscious personal care solutions. Every product we showcased is certified 100% COSMOS Natural by the Soil Association, truly living up to the ‘natural’ claim.
A Warm Welcome in the UAE
The enthusiasm for natural deodorants in the UAE is growing. Local consumers, well-informed about health and sustainability, are keen on alternatives such as our Aluminium chlorohydrate-free products. Produced in our dedicated facility in Hampshire, these products strictly comply with verified natural sourcing standards. They're also conveniently available via Amazon UAE.



